FTE wrote: ↑Sat Mar 16, 2019 3:26 amWould think this to be an amazing opportunity for microbrands to fill the gap and begin attending and showcase the high quality and innovation that is now possible with crowdfunding. Baselworld could become an opportunity for consumers and media outlets to handle watches typically only sold online. This would bring unprecedented media coverage tt microbrands and could really hurt Swatch.yinzburgher wrote: ↑Sat Mar 16, 2019 12:25 am 2018 was a low point for Baselworld, the watch mega-fair held in Switzerland each year. The number of exhibitors drop by 50%, tanking the financials of its parent company. Months later, Swatch Group added insult to injury by announcing they would not be attending the Baselworld in 2019. When Baselworld brought in a new executive to make things right, he spent his third day on the job trying to persuade the CEO of Swatch Group to return. Apparently it didn't work. Now Swatch says they're never coming back to Basel. An article from Hodinkee details the changes for this year's Baselworld and its aspirations going forward.
Swatch Says Baselworld Pullout Is Permanent as Watch Fairs Wilt
As Baselworld 2019 Approaches, The Watch Industry's Biggest Show Faces An Uncertain Future
That would be amazing, but I'm sure Baselworld would expect all the micros to be able to offset the cost of Swatch pulling out. And I don't see that as being feasible in any way.